How to leverage
Birthday Rewards for your brand.
The emotional impact of birthdays in loyalty strategy was the focus of our latest webinar. We explored what makes birthday rewards truly memorable… or forgettable. Now, we’ve combined these insights and a strong desk research into this White Paper.
With insights from:
Download White Paper
Get insider tips on how to leverage emotions to boost customer retention.
What's inside?

Combining theory and practice
Uncover Adam Posner's latest analysis on Birthday Campaigns, combined with the experience of worldwide leading brands.

Case studies that inspire
Discover how ICI Paris XL and Allianz leverage their customers' birthday as a strategy to build emotional loyalty.

7 Tips to Make Birthday Moments Memorable
Learn the characteristics and steps to turn your brand's birthday reward into a memorable experience for your customer.
Straight from the source
Our white paper is a highlight compilation (with desk research data) of the webinar “Demystifying Birthday Rewards“, featuring the Neha Maleri (McDonald’s), Kirsty Chalk (IKEA) and the loyalty expert Adam Posner.



