How to leverage
Birthday Rewards for your brand.

The emotional impact of birthdays in loyalty strategy was the focus of our latest webinar. We explored what makes birthday rewards truly memorable… or forgettable. Now, we’ve combined these insights and a strong desk research into this White Paper. 

With insights from:

McDonald's logo
ICI Paris XL Logo

Download White Paper

Get insider tips on how to leverage emotions to boost customer retention.

What's inside?

Combining theory and practice

Uncover Adam Posner's latest analysis on Birthday Campaigns, combined with the experience of worldwide leading brands.

Case studies that inspire

Discover how ICI Paris XL and Allianz leverage their customers' birthday as a strategy to build emotional loyalty.

7 Tips to Make Birthday Moments Memorable

Learn the characteristics and steps to turn your brand's birthday reward into a memorable experience for your customer.

Straight from the source

Our white paper is a highlight compilation (with desk research data) of the webinarDemystifying Birthday Rewards, featuring the Neha Maleri (McDonald’s), Kirsty Chalk (IKEA) and the loyalty expert Adam Posner.

Get loyalty insights from Birthday Rewards!